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IPCS Global Coimbatore

Short course

SEO Certification Course in Coimbatore

A focused, hands-on certification in search engine optimisation.

  • 30 Hours
  • 11 modules
  • Classroom / Online / Hybrid
  • IPCS + Google / Meta / HubSpot prep
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Download Course Guide (PDF)

Programme overview

A short specialisation for anyone who wants to rank websites on Google. Covers WordPress, content planning, on-page and off-page SEO, Google Business Profile, analytics, Tag Manager and CRM connection.

  • 30 Hours

    Duration

  • 30 Hours

    Training hours

  • 11

    Modules

  • 2

    Projects

Who should join

  • Students & beginners
  • Business owners managing their own website
  • Content writers & web developers
  • Marketers specialising in search

Eligibility

Basic computer and internet skills.

Best for: Students & beginners

What you'll be able to do

  • Optimise pages for target keywords
  • Set up and rank a Google Business Profile
  • Build quality backlinks ethically
  • Measure SEO results in GA4 and GTM

The full syllabus

11 modules, 30 hours.

Training hours by module30 hours in total
  • 01 Overview of SEO Basics1h
  • 02 WordPress Web Development3h
  • 03 Long-Term Content Planning – Content Writing3h
  • 04 On-Page SEO4h
  • 05 Google Business Profile (GMB) – Google Maps3h
  • 06 Off-Page SEO4h
  • 07 Measuring SEO Effectiveness3h
  • 08 Google Analytics2h
  • 09 Google Tag Manager2h
  • 10 OTT Optimisation4h
  • 11 CRM Website Connection – HubSpot1h

Module-by-module topics

3% of programme
  • How search engines work
  • Ranking factors

10% of programme
  • Site setup
  • SEO plugins

10% of programme
  • Topic research
  • SEO writing

13% of programme
  • Titles, meta & headings
  • Internal linking
  • Schema basics

10% of programme
  • Profile setup & optimisation
  • Local ranking

13% of programme
  • Link building
  • Citations & outreach

10% of programme
  • KPIs
  • Search Console reports

7% of programme
  • GA4 basics

7% of programme
  • Tags & triggers

13% of programme
  • Optimising for video & OTT platforms

3% of programme
  • Connecting forms to HubSpot

Tools & technologies you'll use

  • WordPress
  • Google Search Console
  • Google Analytics 4
  • Google Tag Manager
  • Google Business Profile
  • HubSpot

Projects you'll build

  1. 1

    Project 01

    On-page SEO for a live page

  2. 2

    Project 02

    Google Business Profile optimisation

How you'll be assessed

  1. 01

    Module Assessments

    Practical and theory checks at the end of each module.

  2. 02

    Project Reviews

    Trainer review of your mini projects and final project.

  3. 03

    Certification

    Issued on meeting assessment and attendance criteria.

Certification: IPCS Global course certificate + Internship Certification, with preparation for Google Ads, GA4, Meta Blueprint and HubSpot certifications.

Roles You'll Be Ready For

  • 1

    SEO Executive

    On-page optimisation, keyword research and reporting.

  • 2

    Local SEO Specialist

    Grows Google Maps and local search visibility.

  • 3

    Content SEO Writer

    Writes content that ranks and converts.

  • 4

    Technical SEO Analyst

    Audits site health, speed and structured data.

  • 5

    Off-Page / Outreach Executive

    Builds quality backlinks and citations.

  • 6

    Freelance SEO Consultant

    Delivers SEO for small businesses.

Good to know: SEO Certification Course is a focused short course and a strong starting point for these roles; most learners reach them fastest by continuing with Professional Diploma in Digital Marketing.

Your Growth Ladder

Click a stage to see what the role involves and its salary band.

  1. Execute on-page, off-page and reporting tasks.

Annual Salary Range (CTC) — ₹ Lakh per annum
Annual Salary Range (CTC) — ₹ Lakh per annum
StageMinimum (₹ lakh p.a.)Maximum (₹ lakh p.a.)
SEO Executive2.44
SEO Specialist47
SEO Manager712
Head of SEO / Organic Growth1225

Indicative ranges for India in 2026. Lower end: Tier-2 cities such as Coimbatore and smaller firms; upper end: metros and larger companies. Guidance only, not a salary guarantee.

Skills to add next

  • Technical SEO & Core Web Vitals
  • AI search / answer engine optimisation
  • Content strategy
  • GA4 & Looker Studio
  • Basic HTML & WordPress development

Certifications to target

  • Google Analytics (GA4)
  • SEMrush SEO Toolkit
  • HubSpot SEO
  • Google Search Console training

Upgrade path at IPCS Global

  1. 1

    Professional Diploma in Digital Marketing

    View Professional Diploma in Digital Marketing →

  2. 2

    AI+ Digital Marketing

    View AI+ Digital Marketing →

Your first 12 months after the course

  1. Month 0–1

    Get Visible

    Polish your resume and portfolio; apply through the IPCS placement cell's drives.

  2. Month 1–3

    First Role

    Join as a SEO Executive.

  3. Month 3–6

    Get Certified

    Earn one certification from the list above.

  4. Month 6–12

    Specialise

    Pick a specialisation and own a project, system or channel.

Global opportunity: Digital marketing skills travel well: many learners serve clients in the US, UK, Australia and the GCC remotely through Upwork, Fiverr and LinkedIn, and GCC agencies regularly hire Indian marketers.

Placement support

Technical skill gets you noticed — presentation and confidence get you hired. Every learner goes through a structured career-readiness track alongside their course. SEO Certification Course learners get 100% placement assistance from our Coimbatore placement cell.

  • Dedicated Placement Cell

    An in-house team works with industry partners to line up interviews, drives and referrals — supporting learners until they are placed, not just until the course ends.

  • Resume Building

    One-on-one sessions to craft an achievement-focused resume tailored to the role and industry each learner is targeting.

  • Aptitude Training

    Structured practice in quantitative aptitude, logical reasoning and verbal ability — the areas most recruiters screen first.

  • Personality Development & Talentino

    Communication, body-language and workplace-readiness coaching, plus our in-house talent showcase sessions.

  • Mock Interviews & Group Discussions

    Simulated technical and HR panels and GD rounds, so the first real interview never feels like the first.

Final selection depends on each learner's skills and interview performance. See recent placements

Course fees

Contact for fees

The fee for SEO Certification Course depends on the batch type and learning mode you choose. Call or WhatsApp +91 80860 96664 for the current fee and any instalment options, or book a free demo class first.

Ask for fees

Batch timings

Batches: Weekday · Weekend · Fast-track. Mode: Classroom / Online / Hybrid.

  • Weekday Batches: Regular daytime batches for students and freshers.
  • Weekend Batches: Saturday–Sunday batches for working professionals.
  • Fast-Track Batches: Intensive schedules to finish sooner.

Exact class timings are fixed for each new batch — our counsellors will share the next start date. Centre hours: Mon–Sat, 9:00 AM – 7:00 PM.

SEO Certification Course: frequently asked questions

SEO Certification Course runs for 30 Hours with 30 hours of training across 11 modules and 2 hands-on projects. You can choose a weekday, weekend or fast-track batch at our Peelamedu centre.

Basic computer and internet skills. Best suited for: Students & beginners. It is also a good fit for Students & beginners, Business owners managing their own website and Content writers & web developers.

You will work hands-on with WordPress, Google Search Console, Google Analytics 4, Google Tag Manager, Google Business Profile and HubSpot. Modules include Overview of SEO Basics, WordPress Web Development, Long-Term Content Planning – Content Writing and On-Page SEO.

Typical roles include SEO Executive, Local SEO Specialist, Content SEO Writer and Technical SEO Analyst. The indicative starting range for a SEO Executive is ₹2.4–4 lakh per annum; this is guidance only, not a salary guarantee. Our placement cell supports you with resume building, mock interviews and interview drives.

IPCS Global course certificate + Internship Certification, with preparation for Google Ads, GA4, Meta Blueprint and HubSpot certifications. Digital Marketing programmes are delivered at IPCS Global Coimbatore, an ISO 9001:2015 certified institute.

Fees depend on the batch type you choose. Please call or WhatsApp +91 80860 96664 for the current fee and any offers, or book a free demo class to meet the trainers first.

Anything else? Call +91 80860 96664 or visit the Coimbatore branch (Mon–Sat, 9:00 AM – 7:00 PM).

Related programmes

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    AI+ Digital Marketing

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    Duration
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    View Details

Book Your Free Demo Session Today

Sit in on a live SEO Certification Course class, meet the trainers and see the labs before you enrol.

WhatsApp us +91 80860 96664

Book Your Free Demo Session Today

Sit in on a live SEO Certification Course class, meet the trainers and see the labs before you enrol.

WhatsApp us +91 80860 96664